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Three things we will not bend on

These are not slogans. They are the rules we keep on the days keeping them costs us something. Each one has a page here and is followed up in the journal.

02

Worth

Every ingredient is chosen for how well it actually works, not for being natural or in fashion. The batches stay small so the quality of each one stays with us.

  • Every ingredient chosen for what it does, not for fashion
  • 40 bars a batch at most, poured and cut by hand
  • Four weeks of curing, no exceptions

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03

Roots

“Nisha” means bud in Mazandarani. The madder, rosewater and turmeric come from here — and so does the arch in our mark.

  • Madder, rosewater and turmeric from Iranian suppliers
  • The arch in our mark comes from Iranian architecture
  • “Nisha” is Mazandarani for bud

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